Yesterday, I called JC Penney Customer Service and blasted them for the sexually saturated commercial they were airing asking them if they wanted to be on par with Victoria's Secret (funny aside, my girls say, "that Victoria, she has NO secrets!")
We were heard!
From One Million Moms who spearheaded the effort to ban the commercial:
Yesterday, OneMillionMoms alerted you to an extremely offensive commercial being aired by the JC Penney retailer and asked you to call their corporate office.
I'm glad to report that JC Penney has heard from thousands of women all across the country! As a result of your taking action, JC Penny has responded!
We received this response late last night:
"Thank you for taking the time to contact us with your comments about jcPenney's recent advertising. Very specifically, we attempt to avoid themes that would be considered offensive to jcpenney customers. We sincerely regret that our ad has offended you. It was not our intent."The jcpenney Company has a record of high standards in our approach to advertising and does its best to present our merchandise in a tasteful and appropriate manner."Thank you for taking the time to share your feedback and we want to let you know that we will no longer be airing this commercial."